Shapes tell a story. Together the shapes create a stylized acorn, representing Iowa's state tree, the oak. Animals are represented by the white bird created between the sky and the acorn stem and cap. The grid in the acorn represent the roads and city blocks. The extensive fields of Story County are reflected in the rolling hills of the acorn cap.
Colors tell a story too. The dark blue represents sky and winter. The dark green of the acorn cap and stem are the color of plants and spring. The light blue is for water and winter. The brownish-green-gold of the acorn are the colors of earth and summer. The muted red, orange and yellow are the colors of fall. Yellow, the Sun, is the source that propels life. All of the white areas represent the Alliance.
There's a bit more too. Embedded in the logo are two letters: O for Outdoor and A, a bit more calligraphic, denotes the Alliance.
Our logo was created by Dean Biechler. Dean is a conservationist and outdoor enthusiast among his other interests. He lives just north of Ames on the Skunk River. Dean designed and donated the logo to the Alliance.
Colors tell a story too. The dark blue represents sky and winter. The dark green of the acorn cap and stem are the color of plants and spring. The light blue is for water and winter. The brownish-green-gold of the acorn are the colors of earth and summer. The muted red, orange and yellow are the colors of fall. Yellow, the Sun, is the source that propels life. All of the white areas represent the Alliance.
There's a bit more too. Embedded in the logo are two letters: O for Outdoor and A, a bit more calligraphic, denotes the Alliance.
Our logo was created by Dean Biechler. Dean is a conservationist and outdoor enthusiast among his other interests. He lives just north of Ames on the Skunk River. Dean designed and donated the logo to the Alliance.